Friday, July 17, 2009

How Novel!

since 2003, Screen Novelties has quietly become one of the most unique and inventive stop motion boutiques in Hollywood with minimal crew and lots of ideas and expertise. you are already probably familiar with the commercials and shorts on their reel -- they were also the animation directors on Robot Chicken and Moral Orel at one point.

just this past Annie awards they were nominated for their Rotofugi spot.

and the news that their short Monster Safari, originally pitched to networks for a TV show, was picked up by The Henson Company for feature film production, still in stop motion, and directed by the guys -- Mark Caballero, Seamus Walsh, and Chris Finnegan, was well publicized and well received by the film and animation community.

i was interested to check out some of their lesser known stuff (or at least spots i hadn't seem before). here's an advertisement for The Offspring's last album "Splinter" that's a collaboration between Tawd Dorenfeld and Screen Novelties:

and while i can't say i'm a fan of the music, the animation for The Junior Varsity music video of "The Sky!" is very energetic and impressive:

they also animated the logo at the end of this mostly CG/live-action spot for career builder that played during the Super Bowl in 2008:

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